Media, Press & Interviews

Schedule Jim Cathcart for Interviews, Articles, Expert Input, Podcasts and Special Appearances

Throughout this website you will find biographies both short and long, a large assortment of photographs, hundreds of articles, quotes and web posts suitable for publishing, client lists, testimonials, video clips and much more. Please contact us to let us know your needs.
“One Sheet” Brochure with Jim’s Bio & Motivational Topics

We are happy to schedule Jim Cathcart for interviews, webinars, articles, expert advice, and can grant permissions to excerpt his many works for use in your publications. Click here to download speaker packet.

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Free Quotations for your use in your own publications or websites:

Cathcart on Success Velocity™:

“Your Readiness + Your Intensity of Effort = Your Success Velocity™. Both of these are within your control. Identify the assets that lessen the gap and increase your angle and speed toward your goals.”

Cathcart on Generosity vs Selfishness:

“Selfish people have small lives because everything focuses in on them. Generous people have big lives because they are constantly reaching out to serve others. So, Live Large!”

Cathcart on Job Advancement:

“The quickest way to get a raise is to first give your employer and your customers a raise through your performance. Your pay will follow soon thereafter.”

Cathcart on Facing Fear & Uncertainty:

“When the challenge you face is bigger than you are…reach out! Use All your strength, not just your own, but also the strengths and resources of those on your team and in your corner. Nobody makes it alone. Let others help, they’ll love you for it.”

Cathcart on Intelligent Motivation:

“Intelligent Motivation is determining what is important, identifying what action is needed and doing what is necessary to generate and sustain that action until your desired outcome is achieved.”

Cathcart on Relationship Intelligence®:

“It is not what nor who you know that counts the most. It is Who is Glad to Know You? Until they are glad to know you, the relationship is not an Asset but merely a connection.”

Cathcart on Self-Motivation:
“Self-motivation means getting yourself to do what needs to be done whether
you feel like it or not. That is what separates achievers from followers.”

Cathcart on Customer Loyalty:

“Our first commitment must be to become loyal to our customers. Only then will they become loyal to us. We must Up-Serve them to increase their satisfaction if we expect to upsell them to a larger transaction.”

Cathcart on Strategy:

“To embrace and sustain change, people require the right: Mindset, Skill Set and Systems. All of these must grow from the Strategic Purpose of the organization.”

Cathcart on Leadership:

Leadership is about getting people to want to do what you would like them to do. And, if you can’t lead yourself, you are not yet ready to be leading others. All leadership must begin with self leadership.”

Cathcart on Sales & Service:
“The purpose of selling is to build profitable relationships. Without relationships
there are only transactions and every day is just as hard as the one before it.
With stronger sales relationships every day will be easier, more profitable and
more fun!”

Cathcart on Public Speaking & Presentations

“What matters most in a presentation is not the speaker, the message or even the audience. What truly matters is what the audience can do with the ideas from the speaker. Our job is not just to present good information well. It is to assure that the audience sees the value and how they can use it in their own lives.”

Cathcart Institute, Inc. sponsors “Self-Awareness Month” for the 11th year

News Release

December 2012: Jim Cathcart is inducted into the Sales & Marketing Hall of Fame in London, England.

January 15, 2014

For the 5th consecutive year Motivation Expert, Jim Cathcart has been selected by over 13,000 business leaders as one of the Top 5 Sales & Customer Service Speakers! conducts this selection each year and Jim Cathcart has been in the Top 5 every time! Others in this category include Brian Tracy and Tony Alessandra. For full details visit
For information about Jim Cathcart or to schedule an interview or speaking engagement call Cathcart Institute at 805-777-3477.

April 4, 2011 Ventura County, California
Jim Cathcart coauthors a book with the National Speakers Association.
Past president of the National Speakers Association, Jim Cathcart CSP, CPAE, has written the Introduction for NSA’s soon to be released book “Paid To Speak” (Greenleaf Book Group Press) ISBN: 978-1-60832-131-5
Mr. Cathcart is the original author of the system upon which NSA’s professional education programs are built; The Professional Competencies. In his Introduction chapter he details the skills & competencies required for lasting success as a professional speaker. For more details on the book itself go to this blogpost:
Cathcart is also the cofounder of The Professional Speaking Institute, an inductee into the Speaker Hall of Fame, recipient of The Cavett Award, Golden Gavel Award, Lifetime Achievement Award, Legends of the Speaking Profession Award, and was chosen one of the Top 5 Speakers on Sales & Customer Service for the years 2010 and again in 2011 in an online survey of over 14,000 meetings professionals.
For details on Jim Cathcart call 805-777-3477 or email
April 1, 2011 Ventura County, California
34th Anniversary of Cathcart Institute, Inc.

Cathcart Institute, Inc. announced that 2011 (specifically April 1st – no fooling) is the 34 year anniversary of the founding of this company.
Professional Speaker and Best Selling Author, Jim Cathcart, CSP, CPAE is the founder of this company whose motto is, and has been since its founding, “Helping People Grow.”
Cathcart Institute, Inc. is a professional training and research institute that focuses on increasing the business skills and confidence of clients worldwide. They specialize in the areas of: Sales, Leadership, Customer Loyalty, and Professional Growth.
Jim Cathcart has served as president of the 3,500 member National Speakers Association (1988-89), and been inducted into the Professional Speakers Hall of Fame (1985). Through over 2,700 professional speeches and seminars worldwide Mr. Cathcart has educated and motivated hundreds of thousands of people.
He is the author of 15 books including 2 international best sellers: Relationship Selling and The Acorn Principle.
His publishers include: St. Martin’s Press, Prentice Hall, McGraw-Hill, Simon & Schuster, Nightingale Conant Corporation, and many more.
Jim Cathcart is best known as the original author of Relationship Selling (1984-5), a concept that is now a common phrase in use worldwide. He has been awarded the highest honors a professional speaker can receive: The Cavett Award (1993), The Golden Gavel Award (2001), Lifetime Achievement Award (2003), Legends of the Speaking Profession (2008), and the San Diego Chapter of NSA has renamed its member-of-the-year award “The Jim Cathcart Service Award”. In 2010 and 2011 Mr. Cathcart was selected a “Top 5 Speaker on Sales & Customer Service” in an internet survey of over 14,000 meeting planners.
He co-founded The Professional Speaking Institute and is the author of the professional education program used by the National Speakers Association. is the official website of the institute and it contains over 300 pages of free articles, links, videos, and other resources to Help People Grow their careers and their businesses.
Mr. Cathcart is himself a product of the principles his company teaches. At age 64 he is still a full time speaker and author, active mountain trail runner, motorcyclist, proud grandfather and active civic leader in Thousand Oaks, California. He’s been married to Paula Cathcart for over 40 years and he regularly plays guitar, sings and performs in night clubs and at conferences worldwide.
In 2010 & 2011 Jim Cathcart delivered speeches, and in some cases musical performances as well, in the following international locations:
Macau, China; Santiago, Chile; Bogota’, Colombia; Warsaw, Poland; Barcelona, Spain; as well as many domestic US locations. His upcoming engagements include: Cabo San Lucas, Mexico; Panama City, Panama; San Juan, Costa Rica; Vancouver, BC, Canada; and Anchorage, Alaska.
For further information contact:
Cathcart Institute, Inc. 805-777-3477
Please visit the links to Jim Cathcart’s listings on Linkedin, Facebook, YouTube, and Twitter.

January 18, 2011  Ventura County, California

Top 5 Speakers Award goes to Jim Cathcart for the second year in a row!

Speakers Platform, one of the nation’s leading speakers bureaus, announced today that Jim Cathcart was chosen as one of the top 5 professional speakers in the Sales/Customer Service category from among thousands of speakers.
This internet-based selection process that took place over several weeks, was open to all comers who selected the speakers they believed to be the top performers in the most common topic categories, such as: Sales, Motivation, Leadership, Politics, Communication, etc.

Jim Cathcart is the author of 15 books including the national best sellers: Relationship Selling and The Acorn Principle. He has received the Golden Gavel Award, The Cavett Award and was inducted into the National Speakers Hall of Fame. As past president of the National Speakers Association and a former board member of the Global Speakers Network his influence is felt throughout the speaking profession.
As a Sales/Customer Service speaker Mr. Cathcart is best known for his book Relationship Selling. He’s the original author and leading proponent of Relationship Selling in 1985 and has published a multitude of works on this subject.

With over 2,700 professional speeches around the world over the past 34 years Jim Cathcart has become known as one of the leading motivational speakers. His client list includes a majority of Fortune 500 clients and spans every industry. When he was informed of his selection as the Top 5 recipient he said, “I am grateful for this 2nd acknowledgement and wish to share it with all of the inspiring thinkers, authors and leaders from whom I’ve learned and continue to learn. Though this may be my moment in the spotlight, I would not have been here without their inspiration and guidance. Speakers Platform has performed a great service by conducting this selection and I’m honored to again be among their top honorees.”
For information on the Top 5 Speaker selection process and the other recipients contact Michael Frick at Speakers Platform, 415-861-1700.
For information on booking Jim Cathcart to speak to your group contact Cathcart Institute, Inc. email:, website: or call your favorite speakers bureau.

Jim Cathcart -- Motivation Expert_ Sales Consultant is listed in the Yearbook of Experts at

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