The Written Work
Books
Twenty-eight books and counting. Start with the one that finds you.
28
Books Published
Multiple
Languages
50+
Years Writing
Core Titles
Featured Books
These are the books Jim returns to most often in conversation, on stage, and in his coaching work. Each one emerged from something he lived before he wrote about it.
The Acorn Principle
Nine years of research into what makes people grow. The framework that started it all: the idea that inside every person is the seed of everything they were designed to become.
Relationship Selling
Jim's bestseller, updated with Victor Antonio. The book that redefined how professionals think about sales, not as closing, but as connecting.
“Excellent…inspiring…effectively teaches procedure while emphasizing the importance of integrity.”
Zig Ziglar
Mentor Minutes
Quick, focused insights from 50 years of mentoring, built for busy professionals who want depth without length. The definitive daily-practice book.
Intelligent Curiosity
How asking better questions leads to better answers, better relationships, and better results. Co-authored with Lisa Patrick.
What To Do When You're The Speaker
The Cathcart Method for confident communication. With a foreword by Patricia Fripp and a Les Brown endorsement. The definitive guide to owning the stage.
The Full Library
More Books
Be Your Own Sales Manager
Strategies and tactics for managing your accounts, your territory, and yourself. Co-authored with Tony Alessandra.
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ConnectAbility
8 keys to building strong partnerships with your colleagues and your customers. With David Ryback and David Nour.
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The Will to Win
The world's leading entrepreneurs and professionals reveal their secrets to winning in life and business. With Brian Tracy.
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Relationship Selling (Classic)
The eight competencies of top sales producers. How to reach the top 1% in just 15 extra minutes a day. The original edition.
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Hi-REV for Small Business
High Revenue strategies for small business owners looking to accelerate growth and build sustainable momentum.
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The 13 Steps to Riches, Vol. 3
Auto Suggestion. A modern interpretation of Napoleon Hill's 13 steps. Featuring Erik Swanson and Jim Cathcart.
Find on AmazonWhat They Say About the Books
Endorsements
Global Reach
International Editions
The Acorn Principle has been published in English, Korean, Chinese, Spanish, and Polish. Jim's ideas have crossed borders because the principle behind them is universal: you already have what you need.
The same insight that resonated with a government clerk in Little Rock has found its way into boardrooms and classrooms on five continents. The acorn does not change. Only the language changes. Not all international editions are currently in print, but the ideas continue to travel.
Multiple languages. One principle.
The Complete Work
Twenty-Eight Books
Jim can write a finished article in 30 minutes. He has been writing since the 1970s, and the books keep coming because the questions keep evolving. Each title started as something he was figuring out for himself before it became something he could teach to others.
Beyond the featured titles, the library includes:
Nurture Your Nature.
Every Book Comes from Something Lived
Start with the one that speaks to where you are right now.