Complete Data Sheet

(Last Updated October 2022)


(Valid through December 31, 2022)

Company Name: Cathcart Institute LLC. (dba
Mailing Address: For Speech Bookings or Direct to Jim: Cathcart Institute, Inc., Executive Office, 11712 Red Oak Valley Ln., Austin, Texas 78732
Office Phone: (805) 777-3477
 (Note: As of 2015 Jim is no longer managed by SpeakersOffice, Inc.)
Website: is Jim’s Digital Business Card 
Personal Email:
Home Address: Call for details
Jim’s Mobile Phone: (805) 777-3477
Office Hours: 9:00 am to 4:30 pm, Central Standard Time
Federal ID#: Call for details
Current Fees (Continental US)
  • Keynote: $18,000 plus expenses ($12,000 for local, non-travel  engagements near Austin, Texas)
  • Webinar/Virtual Keynote: $5,000-$10,000 varies 
  • Half Day:$20,000 plus expenses
  • Full Day: $25,000 plus expenses
 International Fees: $25,000 for first presentation (up to 3 hours), reduced fees for additional days. R/T Business Class Travel additional.
  • Prefers to agree up front on an inclusive travel fee or book his own travel and send a bill in advance for reimbursement. Typically $2,400 flat domestic USA travel fee. (lower for central US states)
  • First or Business class requested (but flexible); always prorates expenses when applicable. For short trips Coach is fine. 
  • Arrives early
  • Usually prefers to be met at airport (not essential)
  • Non-smoker, no special needs
  • Brings his own Apple MacBook Air & USB or sends PowerPoint presentation in advance
  • Usually Requests:
  • Large screen, positioned off-center or rear-screen projection
  • 2 cables: 1.) a cable to connect the computer projection system to his iPad Air2, and 2.) a mini-jack audio cable from iPad into the room sound system
  • Full room lighting throughout presentation
  • Open platform with NO head table
  • Lavaliere (clip-on) wireless microphone
  • DI – direct input box for plugging in a guitar (some performances)
  • Recording is Encouraged, ( Separate licensing agreement required ), no charge for most recordings.
  • Licensing fee (commissionable) may be charged depending on usage of the recording.
  • Does not sell from the platform unless appropriate and requested or preapproved.
  • Encourages discounted group purchase for entire audience or offers a post-meeting mail order.
  • Pays bureau’s fee from the actual fee paid by the client
  • Bureau gets 25% of fee for programs they confirm and 25% of net profit on products that are sold by the bureau agent
  • Extra sales materials furnished quickly on request
  • Brochures are “bureau friendly” and available online via email link (no return address)
  • Jim is willing and eager to speak with the client to aid in their planning or decision making.
  • He likes to review websites, brochures and flyers from the client organization and wants to see the official convention program in advance to see what precedes and follows him.
  • Jim is willing to create a greeting video for the client to be used in program promotion.
  • Top 1% of the most award-winning professional speakers in the world!
  • Top 1% TEDx video, over 2.6 million views 
  • Selected as Top 100 Sales Influencers of the World in 2017
  • #7 Global Sales Guru 2022, #19 Global Motivational Speaker 2022 
  • Inducted into the Sales & Marketing Hall of Fame in London/Paris
  • Selected as one of the 2017-18-19 Top 25 Speakers
  • Golden Gavel award 2001, Toastmasters International
  • Legends of the Speaking Profession, 2008
  • President of The National Speakers Association (NSA)
  • Recipient of The Cavett Award
  • Speaker Hall of Fame (CPAE)
  • Honorary Business Degree from High Point University 2021 
  • NSA Convention Chair (three conventions)
  • Certified Speaking Professional (CSP), Certified Virtual Presenter 
  • Member of NSA 1976 to the present
  • 29 year Member of the prestigious Speakers Roundtable from 1986 to 2015. (20 of the world’s top speakers.)
  • Board of Visitors of Pepperdine University, Graziadio School of Business and Management 6 years (former member)
  • Executive MBA Professor and Board of Advisors, California Lutheran University, School of Business since 2002 (current),  their 1st Entrepreneur in Residence.
  • Artist in Residence for High Point University, North Carolina 2014
  • TV show personality: Mentor, and TSTN “The Purpose of Selling” 12 part series
  • TV CoHost “McCuistion: Perspectives Matter” PBS show 2022 
  • Over 3,400 professional presentations worldwide
  • Full time speaker since June 1977
  • Jim has personally been the Meeting Planner of 8 major conventions since 1980
  • Founder & CEO of “101 Leaders Alliance
  • Published author of 23 books, 20+ audio albums and over 250 video programs
  • Association Executive in 1975-76 (Leadership Training Mgr. US Jaycees)
  • Author of over 1,000 published articles
  • TV & Radio Personality & Host
  • Entertainer: Guitar & Singer, Classic Rock n Roll, has performed worldwide, (currently performing)